Bench Apologizes For Offensive Elements Of "The Naked Truth"Filipino clothing brand Bench apologized for the offensive elements of the recently held fashion show, "The Naked Truth," on September 20.
This was in connection to the offensive portrayal of women during the segment of Coco Martin. The actor held a rope tied to the neck of a woman who acted as an animal.
Coco was fully clothed while the foreign model was wearing a skimpy outfit. According to Gabriela Women's Party List Representative Liza Maza, this segment is in clear violation of Republic Act 9710 or the Magna Carta of Women.
The said law aims to have a "non-discriminatory and non-derogatory portrayal of women in media and film."
Maza said Bench should be held liable and accountable for the degrading and dehumanizing portrayal of women during the said fashion show.
A few hours after Maza posted her message on Facebook, Bench apologized for the segment and said it will take these "serious concerns" as they will serve as a lesson in planning for their next show.
"We at Bench shall continue to uphold the dignity of women and our commitment will remain so."
Maza then thanked the netizens who uploaded and shared her message on Facebook. She called on the public to continue being vigilant about the portrayal of women in mass media.