Photo via Heart Evangelista (@iamheart) / Instagram
Heart Evangelista, a famous Filipina fashion star, was the top celebrity at the 2025 Paris Haute Couture Week. According to data from Launchmetrics, Heart earned $3.8 million in media impact value (MIV). This means she made the biggest impact during the event, even beating Jennie and Jisoo from the popular K-pop group Blackpink.
Jennie earned $3.7 million MIV, while Jisoo made $2.4 million. Other celebrities on the list included Jeff Satur, a Thai artist with $2.3 million, and Go Yoon Jung, a South Korean actress, who made $1.3 million.
The data from Launchmetrics shows that Asian celebrities are becoming more important in the fashion world. On average, Asian stars make 370% more MIV than European stars, which shows how much power and influence they have in fashion today.
Heart Evangelista has been a major influence in the fashion industry for years. She was also the top celebrity at Paris Fashion Week in October 2024, showing that her popularity continues to grow.
Heart just turned 40 years old in February. She celebrated this milestone with a big party, surrounded by her close friends. Her success at the Paris Haute Couture Week adds to her long list of achievements in the fashion world.
Along with Heart, Pia Wurtzbach, the Miss Universe 2015 winner, is also making her mark in fashion. Pia ranked third in media impact, earning $7 million in MIV at Paris Fashion Week. This shows how Filipino celebrities are becoming more recognized in global fashion events.
Heart also stood out in Men’s Fashion Week as the only woman on the list. She earned $6.4 million MIV and came in third place, behind two Thai actors, Nattawin Wattanagitiphat and Phakphum Romsaithong.
Overall, Heart Evangelista continues to show that she is one of the biggest names in fashion today.
More…
- https://entertainment.inquirer.net/600527/heart-evangelista-tops-celebrity-ranking-at-2025-paris-haute-couture-week
- https://www.gmanetwork.com/news/lifestyle/shoppingandfashion/938655/heart-evangelista-is-the-top-celebrity-at-paris-haute-couture-week-2025-launchmetrics/story/
- https://www.preview.ph/culture/heart-evangelista-dominates-paris-haute-couture-fashion-week-a8059-20250309?s=c8jntjg4caseoalarfg6akp04i